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"I just did annual performance reviews, and (Walden) tests were right on the money. It’s amazing."

Manager, IT Business Applications
General Dynamics Ordnance Systems and Tactical Systems.

The Salesforce Performance Optimizer©  

Why Evaluate Your Current Salesforce?

  1. To identify specific weaknesses in performance.
  2. To determine if you have the right people.
  3. Nagging questions about a few reps.
  4. To design a focused training program.
  5. Poor experience with previous training.
  6. Need to upgrade salesforce.
  7. To determine what expectations you should have of your salesforce.
  8. Need to hire a Sales Manager and determine the correct type of candidate.
  9. Planning to hire some new reps, and need a picture of where you are now.
 

The Process

  1. You complete a Client Profile.
  2. You complete a Review of Management Priorities.
  3. Sales Manager completes on-line Self-Assessment.
  4. Sales Reps complete on-line Self-Assessment.
  5. Sales Reps complete on-line Pipeline Questionnaire on Prospects.
  6. Call for a FREE telephone consultation at
    800 361-4908.

    - Stephen Berke Ph.D. ext. 304

Clients reported...

“…in less than two years, we've easily doubled our sales.”

E.K. President

 

“…(growth) at least twice the rate we were before.”

S.L. President

   

Some Highlights of What You Will Learn

  1. Can your reps sell? Will they sell?
  2. How your reps’ priorities compare with your company’s priorities.
  3. How your Sales Manager’s priorities compare with your company’s priorities.
  4. Why certain reps are not performing to your expectations, and what to do about it.
  5. Growth potential of each rep, and where to concentrate your training and coaching.
  6. How much incentive your reps have for change.
  7. Detailed findings of strengths and weaknesses.
  8. Individual representative competency level.
  9. How good is your pipeline for new business?
  10. Insights into your hiring process

 

What We Measure

  1. We measure Crucial Success Elements:
    1. Desire to succeed.
    2. Level of commitment.
    3. General outlook and attitude.
    4. Acceptance of responsibility for one’s own actions.
  2. We measure Hidden Weaknesses that block sales performance.

    1. Need for approval.

    2. Attitudes towards the buy cycle.

    3. Personal beliefs.

    4. Money issues.

    5. Ability to control emotions.

  3. We measure the 21 Core Competencies needed for successful selling,
    (e.g. strong self-confidence, acceptance of rejection, consistent prospecting etc.)

Reports You Get

1. Executive Summary a. Comparison of your company to a typical company.
b. Measurement of the 4 Crucial Elements for success.
c. Measurement of the 5 major Performance Factors that form barriers to improvement.
d. Training analysis covering growth potential, skills, and strengths.
2. Sales Management Issues Analysis of coaching, motivating, recruiting, accountability for results, and discussion of conflicts with management priorities.
3. Pipeline Analysis Determination of salesperson’s knowledge of their prospects.
4. Representative Skill Set Summary Rating of each rep on the relevant criteria for each style, (Hunter, Closer, Qualifier, Farmer, Account Manager, Intellectual, Timid, and Ambassador).
5. Sales Management Skill Set Summary Determination of skill patterns for different Sales Management tasks (The Recruiter, The Coach, The Mentor, The Performance Master, and The Motivator).
6. Overall Salesforce Evaluation Detailed review of specific problems uncovered, and relative rating of each representative.
7. Sales Manager Assessment, and Sales Rep Assessment

 

Detailed analysis of findings and recommendation for each individual in the sales organization.

Walden Programs Available

  1. The Salesforce Performance Optimizer©.
  2. The Professional Sales Recruiting Program.
  3. The Professional Sales Training Program.
  4. The Comprehensive Sales Game Plan.

 

Getting Started

Call Walden for more information and a FREE telephone consultation at
800 361- 4908.

- Stephen Berke Ph.D. ext. 304

 

Full line of valid tests for hiring, training and restructuring needs. Site licenses available.
Rapid turnaround of test results  °  Your one-stop-shop for all testing requirements  °  Detailed, in-depth candidate reports  °  25-year record of success

Send comments on this website  to alice@waldentesting.com      Copyright © 2008 Walden Copyright Holdings Inc.      Last modified: 02.10.2009